Soft Pivot®
Helping creative entrepreneurs navigate business, life, and career transitions — without hustle, burnout, or starting from scratch.
Life Coaching
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Career Coaching
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Mentorship
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Workshops & Education
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Business Consulting
Life Coaching ⋆˙⟡ Career Coaching ⋆˙⟡ Mentorship ⋆˙⟡ Workshops & Education ⋆˙⟡ Business Consulting
What’s Soft Pivot®?
You don't need a dramatic reinvention. You need a thoughtful next step.
You've built something. Maybe it's a business, a career, a creative practice, a life that looked right on paper. And somewhere along the way, it stopped fitting. Not because you failed. Because you grew.
Soft Pivot® is for the creative in the messy middle — the in-between season where you're no longer aligned with what you've built, but you haven't fully stepped into what's next. Where you're too far along to go back, but not clear enough to move forward with confidence. This is the season where most people either force a decision or freeze entirely.
Soft Pivot® offers a third option.
You might be here because...
You left a stable job (or you're about to) and the freedom feels exciting and terrifying
You're building something new while still holding on to what you're not quite ready to leave behind
You've got three different directions calling your name and you can't commit to any of them
Burnout didn't just slow you down — it made you realize you can't go back to the way things were
You've outgrown your current work, your routine, maybe even your identity and you're not sure what comes next
If any of that sounds familiar, you're in the right place.
A Soft Pivot® is a low-risk, intentional shift that creates momentum without abandoning everything you've built.
Amplify what's working. Restructure what's not. Don't burn the whole thing down.
The Soft Pivot® Philosophy
A Soft Pivot® isn't about abandoning everything you've built. It's not a rebrand you do in a panic or a business pivot you make out of fear.
It's the intentional, low-risk shift that creates momentum without requiring you to blow up your life to get there.
When you hit a wall in your business or your creative work, the instinct is often to think something is broken — that you made a wrong turn or chose the wrong path. But most of the time, you're not lost. You're just in a season that requires you to move differently.
A Soft Pivot® is how you do that.
You let go of what no longer fits. You restructure around who you're becoming. You stop building a business that consumes your life and start building one that actually supports it.
Not overnight. Not by burning it all down. But step by step, with intention.
This is where decisive action creates clarity. Where your creative identity expands instead of shrinks. Where the path forward starts to feel like yours again.
Featured Offerings
The work that moves you forward
Soft Pivot® offers business, life, and career coaching, and educational workshops including specialized coaching in branding and marketing for creative entrepreneurs in transition.
Business & Life Audit With Optional Coaching Session
For when you're scattered, stuck, or burned out and you can't quite name why. This is a focused, one-time business and life coaching session designed to help you get to the root cause of what's keeping you spinning. We audit what's actually happening in your business or career — what's working, what's not, and what patterns are showing up, so you can stop feeling reactive and start moving with intention.
Perfect for the creative entrepreneur who knows something has to change, but isn't sure where to start.
Momentous Mentorship
A 3-month life and career coaching experience for creatives in the middle of something big.
This isn't a course. It's not a program with a rigid framework you squeeze yourself into. Momentous is a collaborative life coaching and career coaching relationship — a space where we work together to help you clarify where you're headed, integrate the changes already happening, and build real alignment between your goals, your values, and the way you spend your days.
For the multi-hyphenate who is tired of advice that doesn't account for how layered their life actually is.
Workshops & Education
Self-paced learning experiences you can move through on your own time, in your own way.
Soft Pivot® workshops are designed for creatives who want structure without a schedule — so you can explore, reflect, and experiment at a pace that actually works for your life. Topics span branding, marketing, business strategy, career development, and navigating life transitions. Work through them when you're ready, come back when you need them, and take what fits.
New live workshops drop periodically. Join the waitlist to be the first to know when something new opens up.
Most advice about change assumes you're ready to blow everything up.
But a lot of creatives are somewhere in between. Still building up the nerve. Still holding two things at once. Still figuring out which version of themselves gets to lead.
Soft Pivot® exists for that person.
The framework isn't about speed or scale. It's about making intentional shifts — small, well-considered moves that build momentum without demanding you risk everything to find out if it works. Because clarity doesn't usually come before the move. It comes through it.
Not by rushing the process. But by creating enough space to experiment, express, expand, and explore, so the direction can emerge naturally, through experience, not pressure.
Intentional transformation. Not overnight reinvention.
After the Soft Pivot®
BEFORE:
"I was overworked and overwhelmed. I had 6 retainer clients and most of them constantly overstepped my boundaries. I was working almost every night, and when my daughter had snow days or school vacations I was extremely stressed. If I got sick I would work from bed. I hadn't taken time off for actual years. It was truly one of the most stressful work situations I've ever been in and I LITERALLY MADE IT MYSELF! Awful."
AFTER:
"I go to the beach in the middle of the day, spend snow days with my kid playing outside and making hot chocolate and cookies, take actual time off to rest while I'm sick, and create offers at my true capacity and pace without stress without losing income. I even have time for hobbies now."
— Eden
BEFORE:
"As a past people pleaser, I let my business work around my life instead of the other way around. I listened to people who said to focus on one thing but that has NEVER been me."
AFTER:
"The biggest thing is planning out my life first and what's going to really work in my life. Being a multi passionate creative is OK!!! I felt extremely SUPPORTED and SEEN. Boundary setting, as a past people pleaser — you have no idea how big this is for me."
— Chantel
Where To Learn Soft Pivot® Methods For Free
Dear Creator (Podcast)
Real conversations about career shifts, identity change, burnout, and what it actually looks like to rebuild. No highlight reels. Just honest reflection on what it means to navigate the messy middle.
The Soft Pivot® Diaries (Newsletter)
A weekly letter for creatives and multi-hyphenates who know something has to change, but don't want to force it. Delivered to your inbox every week.
Substack (Articles & Essays)
The philosophy, frameworks, and tools — articulated in long form and always free. This is where the thinking lives.
“I felt extremely SUPPORTED and SEEN as a multi passionate creative person. From all my ideas, to whats going on in my business, being able to send you what I’m working on, and the advice!! I’m really glad I joined and was able to experience what it was like working with you.”
— Chantel B
Something is shifting for you. That's not a problem to solve. It's a signal to follow.
Join the Waitlist
Join the Soft Pivot® waitlist to be the first to know about coaching openings, new workshops, and offerings as they become available. You don't have to have it all figured out to take the next step. You just have to be willing to move.